Summer styles are presented in two ways. ON is a proposal for those of you who enjoy the summer from behind a glass window, in the office. OFF is for warm, summer evenings or holidays away from the city.
Ladies ON fashion consists of comfortable, light tops, often adorned with summer-themed prints, best worn with bright shorts or textured skirts. This daytime look is excellent with sporty Converses and indispensable sunglasses or ever-present tussles, which are a must-have these season. OFF is what you will wear in your free time. This summer the brand is all about comfort. Swim suits and festival-style wraps are an excellent combination for hot days. The brand has also thought of going out in the evening, with its girly dresses and fitted models with tropical patterns. An ideal complement to the party look is oversize jewellery.
The ON proposal for him combines bright colours and large prints. This summer the brand suggests a variety of combinations. Colourful t-shirts will look great with flowery shorts, pineapple shirts with stripy trousers. Why not? With sporty shoes or traditional plimsolles you will have a complete look.
OFF styles are for fans of outdoor summer madness. Darker tops, khaki shorts and sunglasses is a great set to wear on a trip out of town, whereas a denim vest and oldschool rucksack will add a more mature, masculine quality to the look.
The latest SUMMER lookbook is a continuation of the ON/OFF concept, initiated by the brand in the House SS15 campaign.
Styles are by Marta Kalinowska and photos by Malgorzata Turczyńska, while the whole has been produced by the AFPHOTO agency. The final effect has been supervised by Grzegorz Chyła, Brand Manager and Maciek Czarnecki, Creative Director of the brand.
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HOUSE – is a brand of youth, creativity and courage, inspiring to find an own, unique style. Created for people with a sense of humor who value authenticity and comfort in fashion. If you love good fun and the latest trends, then we are for you!
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Młodszy specjalista ds. PR House