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In SiNSAY the forthcoming AW 2013 season is not a time for good girls. Now we can reveal what the brand had prepared for the autumn-winter collection. This time the shooting for lookbook was made in Paris, the permanent capital of World Fashion.

What can we get by mixing glamrock, preppy and folk style with a huge dose of Paris atmosphere? AW 2013 collection is for brave, confident in their beauty girls that value good style in an affordable price. The presented collection is a combination of stylish clothes and accessories for the forthcoming AW 2013 season.

Our models were Karolina Gorzała and Karolina Warzecha – the new faces of modeling. Their personalities capture perfectly the character of the SiNSAY collection. The girls did amazing in girly, romantic style as well as in fierce, nasty, grunge style.

Our stylist was once again Areta Szpura, the co-founder of streetwear brand Local Heroes. Their T-shirts with unique prints, e.g. the famous slogan ‘Doing real stuff sucks’ are already cult.

One of SiNSAY proposition for autumn is Glossy Sport collection, which characteristic element is the composition of shine and matt. SiNSAY designers offer a mix of sporty and glamour style. That contrast is in fashion. It is worth to have a look at fabrics and finishes: fashionable quiltings, diverse shiny elements and unique prints. Beside that most clothes have also interesting color schemes – a composition of black, grey and pastel colours.

Another compelling collection is Workwear. Comfy, casual profile with urban character, that perfectly fits into the current grunge atmosphere. We can find here a mix of various denim colors, leather jackets, checked shirts, khaki and burgundy, and also knife-cut finishes. Multiplicity is pretty important in that collection – mixing various lengths and fabrics is a must in grunge style.

The most fashionable in the forthcoming season bomber jackets, parkas, jeans jackets, melange sweaters, tight jeans, checked shirts and of course T-shirts with chick prints are already available in SiNSAY stores. 

Download campaign photos:


Sinsay responds to the needs of its customers by offering them the latest trends at attractive prices. The variety of our collection allows you to freely create fashionable styles for any occasion. We design lines that are a daily source of inspiration for teenagers and young women, as well as men who prefer a casual urban style. Among the brand's proposals there are also comfortable and functional clothes for mothers as well as charming products and accessories for children. Sinsay's offer is complemented by interior design elements and a line of cosmetics for make-up and care.


Magdalena Szcześniak-Ambroziak
Marketing SiNSAY
tel.: +48 798 805 566

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