Informacji zarejestrowanych w plikach "cookies" używamy w celach reklamowych i statystycznych oraz w celu dostosowania naszych serwisów do indywidualnych potrzeb użytkowników. Możesz zmienić ustawienia dotyczące "cookies" w swojej przeglądarce internetowej. Jeżeli pozostawisz te ustawienia bez zmian pliki cookies zostaną zapisane w pamięci urządzenia. Zmiana ustawień plików "cookies" może ograniczyć funkcjonalność serwisu. Zamknij


HOUSE has invited young artist YULKA WILAM to photograph its latest New Year's Eve collection. This cooperation resulted in amazing photo-collages in which the label’s latest clothes are presented in an unusual way.

Yulka Wilam ( is a talented and very young (born 1994 in Bielsko-Biała) Polish artist, represented by the AFPHOTO agency. There have been serious reasons for hailing her a revelation in Polish photography – despite her young age she already has many achievements on her scorecard. She is a graduate of the Academy of Photography in Krakow and her many successes include awards in photo contests, exhibitions in Poland and abroad, publications in many popular magazines and also photographs for the latest album of well-known Polish singer Monika Brodka.

The secret of her success lies in the emotions that make her photographs so extraordinary, and these emotions have become a touching background of the New Year's Eve collection by HOUSE. On Yulka's photographs models present outfits in monochromatic combinations, hiding their faces behind carnival masks. Yulka was also responsible for post-production and created a unique series of fashion collages, standing out from classic photo sessions and lookbooks.

The New Year's Eve collection turned out to be perfect for the session – full of glitter, transparencies, distinctive jewellery and light-reflecting sequins. The colours that dominate in the collection include black accompanied by cobalt, light pink and green and a variety of textures – from velour to tulle and laces. The dominant cuts include tight-fitting, bandage dresses, flaring or pencil skirts; whilst for those who prefer a more manly look for New Year's Eve – uniform, close-fitting jackets and elegant, tight trousers.

Styling for the session was prepared by Dagmara Galecka, hair styling and make-up by Żurek, scenery design and props by Dorota Boruń. Models participating in the session: Alex at Rebel models and Pat at model plus.

The carnival collection is now available at HOUSE stores.

Download campaign photos:

Additional Information:

HOUSE – is a brand of youth, creativity and courage, inspiring to find an own, unique style. Created for people with a sense of humor who value authenticity and comfort in fashion. If you love good fun and the latest trends, then we are for you!

For more information contact:

Michał Dziedzic
Młodszy specjalista ds. PR House
Tel. +48 571 448 456

go back