The latest House campaign for SS22 is about taking on similar challenges and setting your own rules in front of the world. From the stories of a few young people who are completely different from each other; with different goals, dreams and temperaments, echoes the slogan: DARE TO BE U!

Do you like doing nothing? Do you look forward to spontaneous trips with your friends that bring back the best memories? Do you ever break the rules and do things your own way? If it just makes you feel like yourself – do it!
The campaign aims to encourage you to be brave, committed and confident in yourself, your feelings and your values, but also to have fun, appreciate a close-knit team and be able to let go and chill. Whichever option you fall back on – House is ready to support you in taking risks and stepping out of your comfort zone!

The collections prepared for the SS22 season include trendy flare trousers with floral patterns, complemented by tie-dye or mesh crop tops; loose shirts, mini and midi dresses with tiny patterns, hippie T-shirts, jeans embroidered with butterflies, as well as many accessories – baguette bags, colourful trainers or beaded accessories. For him, there will be a wide selection of denim clothes – shorts, waistcoats, shirts and katanas – and sets in the popular bandana motif, sweatshirts, and to complete the look – baseball caps and bucket hats in characteristic patterns.

Check out the latest collection and find something that will best get you in the spring/summer mood. Take the House challenge and dictate your terms to the world!

Lookbook

CREDITS:

Production Company: Papaya Films
Director & Photographer: Zuza Krajewska
Script: Zuza Krajewska
DOP: Nikodem Marek
House Brand Marketing Team: Alicja Małejki, Magdalena Skórska, Joanna Roman
Executive Producer: Kacper Sawicki, Paweł Bondarowicz
Producers: Ola Pudło, Sandra Orłow
Production Coordinator: Ola Kolankowska
Local Production: Inezz Production
Local Fixer: Karol Świdziński
Stylist: Agnieszka Rusinek-Jakubowicz
Assistant Stylist: Marika Śliwa
Hair Artist: Ana Sanchez Pena
Make-up Artist: Maja Bławuciak
Photographer’s Assistant: Antuan Becker
Focus Puller: Jan Sadowski
Camera Technican: Kuba Żukowski

Visual Postproduction: Vein Postproduction
Post Producer: Krzysztof Dudek
Editor: Maciej Kozłowski
Colorist: Piotr Nowicki
Sound Postproduction: Głośno
Post Producer: Julia Niebielska
Music Composer: Dariusz Podhajski
Retouch: White Retouch

Casting:
Marti / uno models
Shannon / 5th Management
Isadora / BLOW
Nathan / 5th Management
Lisa Marie / 5th Management
Victoria / uno models

Download campaign photos:

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